Health and wellness is not only a dynamic category but also a topic of growing importance to shoppers today. Expo East, an annual conference that features cutting edge trends and products in the health and wellness space, was held last week in Baltimore.
At the conference, Integer’s own Lesley Loftis shared some research conducted by Integer on the health and wellness shopper. It discussed how they view health,
why it’s important to them, and how they shop for health and wellness products.
“The Truth About the Health & Wellness Shopper” can be downloaded here.
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