Issue 5: The Checkout
Tuesday, November 10th, 2009
The latest issue of the Checkout was released today, November 10, 2009. It features shoppers’ attitudes for the holiday season, tools that retailers and manufacturers can use to win shoppers over, and a list of the top 5 “value brands” in the eyes of consumers. Finally we deconstruct what “value” actually means to shoppers. Click here do download Issue 5 of the Checkout.