During the recent Hispanic Retail 360 Conference in Las Vegas Integer presented insight on the Hispanic shopper during the presentation titled:What Makes Hispanic Shoppers Different From Other Shoppers.This presentation addresses topics including the impact of collectivist culture on shopping habits, the
experiential nature of Hispanic Shoppers and the way genders view shopping. This presentation is now available on Shopper Culture. Click HERE to download the presentation or explore our other conference presentations by clicking here.
For more information on Hispanic shoppers, read the following article, “Hispanics Get Smart When Shopping” fromHispanic Retail 360on Integer’s Hispanic Edition of The Checkout study. Click here to download the full Hispanic Edition of The Checkout.