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Disruptive Wearable Technology

Thursday, March 26th, 2009

Fascinating TED talk from Pattie Maes who works at the MIT Media Lab’s new Fluid Interfaces Group. This group is doing a lot of research looking at the tools we use to work with information and connect with others. Taking off-the-shelf IT and communication components her team has developed an amazing and Disruptive way to access information and augment the reality around us. What they are calling the development of a Sixth Sense. It looks intuitive and simple.

The application to marketers and retailers is obvious and exciting. So do you think this is how we will all be enhancing our shopping behavior in the near future?

– Thanks to Priyanka Sah

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