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Can Gesture Control Work At Retail?

Thursday, March 13th, 2014

During this month’s SXSWi, Integer’s Steve White (@steveewhite) presented on the promise of gesture controlled experiences at Retail. Along with Juuso Myllyrinne from TBWA’s Pilot, Steve presented a case study of a gesture controlled unit built as a proof-of-concept and also explained why the current retail environment and culture of shopping is ready for these types of experiences to exist.

Check back in the coming weeks for some videos featuring the “making of…” and retailer feedback on the results. In the meantime, click here to download Steve and Juuso’s presentation.

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