2010 POPAI Market Smart Conference
Wednesday, January 20th, 2010
The Integer Group’s Craig Elston, SVP Insight & Strategy, will be speaking at the POPAI Market Smart Conference today January 21, 2010. Craig will be presenting the Shopper Continuum™, providing conceptual framework and sharing a learning model from three perspectives: Shoppers, Manufacturers, and Retailers. Please stop by and say hello if you are in attendance.