Shopper Culture 2011

Audience Understanding

The Checkout: New Year’s Resolution 2011

Published on 11/29/11

Retail

Did You Shop This Thanksgiving Weekend?

Published on 11/29/11

Retail

What is the role of the retailer in charitable giving?

Published on 11/28/11

Audience Understanding

The Complex Shopper: Meet Gary, The Fretting Frugal

Published on 11/23/11

Shopping Behavior

Shopper Loyalty Programs Made Easy

Published on 11/22/11

Buy Yourself a Christmas Gift AND Be Surprised

Published on 11/21/11

Audience Understanding

The Checkout: Make Promotions Easy to Participate in for Consumers

Published on 11/21/11

Brand Experience

Santa: A Shopper Attraction, No Matter Your Age

Published on 11/20/11

Retail

The Checkout: Holiday Shopping 2011

Published on 11/16/11

Retail

Home Delivery – The Mumbai Way

Published on 11/16/11

Audience Understanding

The Complex Shopper: Getting To Know The Four Shopper Types

Published on 11/13/11

Retail

Retailtainment in London’s Oxford Circus

Published on 11/11/11

Retail

Holiday Shopping: Online vs. Brick and Mortar.

Published on 11/09/11

Retail

Turning Subways into Stores

Published on 11/09/11

Retail

Starbucks Bounce-Back

Published on 11/02/11

Audience Understanding

Understanding The Complex Shopper

Published on 11/01/11

Audience Understanding

Why People Don’t Play Your Promotion

Published on 10/20/11

The Checkout

The Checkout: Sponsorship and Promotions Report

Published on 10/17/11

Retail

Beating Back the Big Boxes

Published on 10/05/11

Audience Understanding

PMA Presentation – Dating The Mobile Shopper

Published on 09/24/11

Audience Understanding

A Day (Week… Month…) In The Life

Published on 09/21/11

Retail

Invisible Digital: Target & Missoni

Published on 09/14/11

Retail

Invisible Digital: Target and Missoni

Published on 09/14/11

Audience Understanding

Integer Nordic Releases The Nordic Checkout Study

Published on 09/01/11

Retail

French Retailer Launches Crowdsourced App

Published on 08/18/11

Audience Understanding

The Checkout: Back-to-School Report

Published on 08/11/11

Retail

PMA’s Digital Shopper Summit

Published on 08/10/11

Brand Experience

Private Label – The Kirana (Mom and Pop) Way

Published on 08/05/11

Insight

Shift To Thrift

Published on 08/01/11

Retail

Tales From Russia – First Moment of Truth

Published on 07/28/11

Audience Understanding

Rising Gas Prices: Igniting or Just Fueling Change?

Published on 07/25/11

Shopping Behavior

Millennials Go Mobile

Published on 07/20/11

Retail

The Checkout: Cause Marketing Report

Published on 07/14/11

Retail

Tales from Russia – Who Can You Trust?

Published on 07/14/11

Retail

Tales from Russia – Pride and Consumption

Published on 07/03/11

Audience Understanding

The Socialization Of Shopping

Published on 06/29/11

Audience Understanding

Tales From Russia – Product Benefit vs. Product Performance

Published on 06/23/11

Retail

Tales From Russia – Luxury

Published on 06/16/11

Retail

Collaborative Consumption

Published on 06/16/11

Audience Understanding

Product Demo…Or Not

Published on 06/14/11

Retail

Tales from Russia – Which is Better, Imported or Domestic?

Published on 06/09/11

Audience Understanding

Tales from Russia – Family Flat or Inner City Projects?

Published on 06/02/11

Audience Understanding

White Paper Download: The New Hispanic Shopper

Published on 06/01/11

Retail

Tales from Russia – Choice! More Choice!

Published on 05/26/11

Retail

The Bravo Taco Truck

Published on 05/25/11

Audience Understanding

Planningness Presentation: Marketing To Primates

Published on 05/24/11

Audience Understanding

Are We Facing a Moral Dilemma?

Published on 05/20/11

Shopping Behavior

How to Market to Primates in a Complex World

Published on 05/18/11

Audience Understanding

Which Shoppers Put Their Green Where Their Mouth Is?

Published on 05/17/11

Digital

Shopper Marketing Live: The Convergence Of Digital And Retail

Published on 05/16/11

Digital

How New Technology Is Shaping Traditional Media

Published on 05/05/11

Retail

A More Interactive Kiosk

Published on 05/02/11

Retail

The Checkout : Green Issue

Published on 04/28/11

Digital

The New Value of Digital Couponing

Published on 04/26/11

Retail

Falling for My Own Tricks

Published on 04/25/11

Audience Understanding

Thinking, Feeling, Doing

Published on 04/22/11

Retail

The Evolution of National Brands to Private Labels

Published on 04/06/11

Research

Top 10 Retailers Ranked for Best Coupons

Published on 04/05/11

Audience Understanding

Hispanic Shoppers: How This Audience’s Path to Purchase Is Evolving

Published on 04/04/11

Digital

The Future Of Sales Staff—Holograms!

Published on 03/30/11

Western Michigan University: Food Marketing Conference

Published on 03/25/11

Retail

Shoppers and Their Shopping Lists

Published on 03/22/11

Retail

Shopper Marketing at Grocery

Published on 03/16/11

Insight

Ideas That Stick

Published on 03/14/11

Brand Experience

Subconscious Branding

Published on 03/08/11

Retail

Data Transparency Can Encourage Participation and Improve Relations

Published on 03/04/11

Retail

New White Paper: Retail Loyalty Programs Today

Published on 03/02/11

Shopper Marketing

Navigating The Path To Purchase

Published on 02/22/11

Retail

Is Your Brand Speaking To The Right Gender?

Published on 02/17/11

Audience Understanding

Connecting With Gen Y Through Social Currency

Published on 02/14/11

Audience Understanding

Five Things Sticking Around Post Recession

Published on 02/10/11

Audience Understanding

Online Shopper Engagement: Good Deals Vs. Fostering Relationships

Published on 01/31/11

Digital

New Tech Players Lighting Up the Retail Space

Published on 01/25/11

eCommerce

Passport To Purchase: M-Commerce

Published on 01/18/11

Audience Understanding

The Evolving Multi-Cultural Shopper

Published on 01/10/11

Audience Understanding

The Checkout: DIGITAIL® Report

Published on 01/07/11

Digital

Google Helps Bridge the Online Gap Once Again

Published on 01/03/11