SnapApp: Qualified Leads with Interactive Content

42 experts, including Integer’s Dennis Wakabayashi, explain how to get better qualified leads with interactive content in SnapApp’s interview with VPs, CMOs and Content Strategists.  The conversation lead to a better understanding of which interactive content types were most effective at qualifying prospects at each stage of the sales funnel, and showcase some of the specific interactive marketing strategies used to drive higher campaign ROI across a range of industries.