Integer has appointed Gail Obaseki as Director of Diversity, Equality & Inclusion (DEI). Her new role spans Integer’s U.S. network of agencies, including Bentonville, Chicago, Dallas, Denver, Des Moines, Los Angeles and New York. Obaseki is reporting to Ellen Cook, CEO for The Integer Group.
Working closely with Integer’s executive leadership team, network HR group, and DEI Council, Obaseki will lead efforts to evaluate and enhance Integer’s strategies and initiatives, ensuring the agency’s DEI-specific mission is prioritized and inherent to its DNA. As part of this strategy, a focus will be placed on Recruitment & Hiring, Inspiration & Education, Inclusive Culture, Community & Partnership, and Inclusive Work.
“We are thrilled Gail has joined our team, bringing incredible passion and dedication to seeing her colleagues thrive by feeling supported,” said Ellen Cook, CEO of The Integer Group. “Gail will insist on accountability to push Integer forward as an agency made up of creative and innovative talent from diverse backgrounds and perspectives, who recognize, respect, and maximize everyone’s contribution. There is much more work to be done, and we are fully committed to this next chapter of advancing our mission: to create a truly diverse and inclusive environment for our employees and to deliver great work that works for clients that is truly reflective of the world today. ”
Read the press release HERE, as well as press coverage in Adweek, Ad Age, Little Black Book, Campaign US, AdChat, Mobile Marketing Magazine and MarTechSeries.