Attracting Ad Budgets: How TikTok & Integer Win New High-Profile Clients
Now more than ever, the sell-side of the advertising ecosystem is having to prospect smarter to break through to major brand budgets. How do you know which brands have dollars to spend? How can you cut through the clutter to break through to ad buying decision-makers with the purchasing power to spend with you?
Integer’s EVP of Growth & Marketing, Nicole Souza, was featured as a panelist at Advertising Week 2020, speaking along with TikTok and Winmo on “Attracting Ad Budgets: How TikTok & Integer Win New High-Profile Clients.”